Australia's case shows that small publishers benefit from collective bargaining with large technologies

Australia’s case shows that small publishers benefit from collective bargaining with large technologies

Info Canada Media, which represents hundreds of print and digital titles in all provinces and territories, believes Canada should introduce legislation in the next legislature that allows Canadian publishers to negotiate collectively with Google and Facebook., And that these negotiations should be supported by baseball-type final bid offer.

The Australians understood it correctly, and their model is a great success for large and small publishers, said Paul Deegan, President and CEO of Info Canada Media. Last week, Google entered into an agreement with Country Press Australia, which represents 180 independent regional and local newspapers and online platforms across Australia, because it was under pressure from a tough competition authority.

The agreement shows that small news media benefit from collective bargaining, said Jamie Irving, chairman of Info Canada’s media board. Local news is the backbone of communities from coast to coast; leveling the playing field is the only way to ensure their long-term viability.

As the major Canadian political parties know the problem and agree on an Australian-style solution, there is a need for a law to be introduced when parliament returns this autumn and is adopted without delay, Deegan added.

About Info Canada Media

Info Canada Media is the voice of Canada’s print and digital media industry. We represent hundreds of trusted titles in Canadian provinces and territories. Info Canada Media plays an influential role in public policy, contributing to the continued development of the media industry by promoting the benefits of news media across all platforms. To learn more, visit our website www.mediasdinfo.ca or follow us on Facebook, Twitter, Instagram and Youtube.

Communication sent September 8, 2021 10:55 and distributed by:
Australia's case shows that small publishers benefit from collective bargaining with large technologies

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